Designed in collaboration with the architectural studio GondoJules, the striking space is rooted in PEGGY HARTANTO’s ethos of elegance and precision, as evident in the strong, structured architectural lines juxtaposed with organic shapes. The interior features a contrasting palette of dark brown and powder blue accentuated with chrome surfaces and structured clay walls.
“In designing our first standalone store, we wanted to create more than just a retail space—we envisioned a habitat that embodies our brand’s language and philosophy. Leveraging minimalism, materiality, and color, we sought to craft an environment that is immersive, calm, and focused, free from the overwhelming functions and distractions often present in retail architecture,” explained Peggy Hartanto, our Creative Director.